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Verish
2026


Collaborated with NA1, we developed a rebranding project for Verish, one of Korea’s leading women’s underwear brands. The project redefined the brand beyond its function-driven origins, establishing a long-term brand direction through strategic positioning, identity development, and the creation of a core visual motif.

Powdery Oscilloscope
2026


Mongolian spot
2026


Listening session stage visuals for Milena’s Mongolian Spot, comprising an 80-minute visual programme across 15 tracks. The sequences were developed to respond to the emotional rhythm of each composition, forming a continuous visual narrative throughout the performance. Layered motion, analogue textures, and atmospheric transitions created an immersive stage experience, extending the album’s world beyond sound into a cinematic live environment.
Mongolian spot
2026


Album design for Milena’s Mongolian Spot, developed around the bluish tones associated with the title and the colour palette of the ceramic artwork featured on the cover. A restrained composition and vintage-inspired visual language create a cohesive atmosphere, extending the album’s quiet emotional tone into a tactile and physical form.
Where To Begin
2026


LP visual and packaging design for Milena’s Where To Begin. Hand-drawn illustrations and structural packaging system translating the album’s atmosphere into a cohesive visual language across form, material, and composition.

OVOO 001 
2025


Archival book design for the exhibition <[ˈhʌskɪŋ]>, integrating the artist’s reflections and curated research into a cohesive narrative. Bound in “Vortex” alternative leather to embody the visceral process of cicada molting, reflecting the exhibition’s transformative nature.

Jaykeeout PEEKA BooOoo!
2025


Motion logo and title design for Jaykeeout’s PEEKA BooOoo!, developed from the existing BooOoo! logo identity. The animation follows a playful sequence of sudden appearance and disappearance, reinforcing the project’s surprise-driven concept while extending the original visual language through motion.

Arte Museum New York
2025


Video production and graphic materials for multi-channel campaign, including OOH displays, website visuals, Meta ads, invitations, and tickets. Integration of physical and digital experiences through rhythm, light, and atmosphere, reinforcing Arte Museum’s global brand identity within a new cultural context.

Milena
2025


Logo and merchandise design for singer-songwriter Milena, reflecting a distinctive and genre-defying musical identity. Classic visual tone combined with a flexible identity system, expressing a sensibility that resists confinement to a single genre or mood.

당신의 숲(Unsaid)
2025


Music video production for “Unsaid,” the title track of Hatchingroom and Shirakami Woods’ collaborative EP Shhm. Exploration of first love and nostalgia through layered emotional tones, creating a delicate and sentimental visual atmosphere.

Shhm,
2025


Graphics and collaborative logo design for Shhm, a project with HATCHINGROOM and Shirakami Woods. Visual identity extended into apparel production, with graphic applications across limited-edition garments.

reSOUND New York
2025


Design and production of video and print materials for the global launch campaign of reSOUND New York, an immersive sound-based exhibition by d’strict. Integrated visual outputs across media channels, supporting a cohesive campaign rollout and audience engagement.

Generation
2025


Conceptual exploration of marine ecosystem destruction and resulting genetic mutations, paralleled with the unpredictability of artificial intelligence. Visual narrative articulating speculative transformation through environmental and technological convergence.

UNFOLD
2025


The work records the shifting interplay of light and shadow within a space. As the viewer lingers, the texture of the image changes with the light, movement, and angle around them. The act of weaving remains unfinished, constantly transforming and fading, revealing that “memory” itself is not fixed but a continually forming and dissolving moving STRATA.

도라지 불고기(Yakiniku ToRaJi)
2025


Poster and leaflet design emphasizing process over polished outcome, with selected production images subtly incorporated as traces of the video shoot. Visual language engaging with themes of representation, documentation ethics, and the observer’s perspective.

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